TVC Report on April 2014

Only 6 mobile operators aired 69,500 TVC

Grameenphone scored the Highest

 

 

Grameenphone, the largest mobile phone operator of the country, aired more TV commercials than any other mobile operators in the country in April. It aired 31,371 commercials that have a total duration of 16,977 minutes in different television channels in the country in that month.

Table-1 May 2014 Total duration of commercials aired by Grameenphone is more than 43 percent of total duration of commercials aired on telecom category.The second largest mobile operator Banglalink was at the second position that occupied over 35 percent duration of ads aired on telecom industry. State-run mobile operator Teletalk aired the least amount of ads in terms of duration and number. During the April Teletalk aired only 888 commercials in total.